Do you remember when searching for a job seemed simple and straight forward? It involved finding a suitable position at a company you wanted to work for and submitting a résumé. Now, people are using online tools to approach job searches. For instance, Twitter is being used by job seekers who want to find companies that are hiring and communicate with them directly – no résumés required.
Don’t take this wrong; the résumé is not going away. But with the saturation of job seekers bidding for limited positions, the résumé is becoming a secondary part of the introduction process. Instead, people are using Twitter as the first step in communicating with recruiters.
Using Twitter may be an effective way to get your foot in the door with a prospective employer. To fully utilize this social media, it is important to explore what this platform can do for your job search and how to leverage it for all it is worth.
Improve Your Job Search Technique
Job searches are no longer seen as simple and straight forward, but at least Twitter provides some “shortcuts.” Twitter is a highly effective communication tool that not everyone uses. Nevertheless, recruiters can often be found tweeting the latest and greatest job postings.
Still, Twitter is a unique platform that many people don’t think of using when searching for a job. This means that those who take advantage of this social media have an upper hand. It makes it possible to connect directly with a recruiter over people who only submit résumés.
Best Practices When Using Twitter
Twitter offers an effective approach for those looking to gain employment. But fully utilizing this platform cannot happen overnight. It is important to dedicate time to maintaining and updating your Twitter account every day. In addition to consistency, it is necessary to have a strong profile and online persona. Without establishing a solid Twitter account, this system will do little to help you get a job.
In order to use Twitter for job searches it is important to be an engaged follower. Strive to communicate with people who have positions that are similar to the job you want. Follow people who are in your industry and join the conversations they initiate.
Also, retweet and publish your own posts. The Senior Director of Talent Acquisition and Innovation for NPR, Lars Schmidt says, “Position yourself as a thought leader in a particular expertise.” In other words, create meaningful content that people care about.
Ultimately, while having an online presence is important to landing your next job, it is even more critical that you use social media tools, like Twitter, effectively. Building up networks and leveraging your profiles can cut through the red tape of job searches. Rather than waiting for a recruiter to contact you, use Twitter to reach out. This can result in you staying one step ahead of fellow job seekers. It may even catapult you to first choice for the job you want.
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